4ProEnergy is a family-owned solar company based in Florida, dedicated to helping families in the Orlando area make their homes more energy-efficient. With over ten years of experience in the Renewable Energy industry, they offer alternative energy products and home improvement services. They approached us with the challenge of building their brand and online presence.

The Problems

4ProEnergy had just started its business and did not have a logo or a website. They wanted to establish their brand in the industry and generate leads through their online presence. Additionally, they wanted to rank higher on Google searches, which was a significant challenge in their competitive market.

Our Approach

We started by understanding 4ProEnergy’s business model and goals. After a detailed analysis, we proposed the following approach:

Logo Design:

We created a new logo for 4ProEnergy, which was simple, attractive, and represented their brand story. We started by understanding their brand story and values to create a logo that truly represented their business identity. The logo design featured four professionals coming together, signifying the company’s commitment to teamwork and expertise in the renewable energy industry.

4ProEnergy's logo and brand guidelines document showing the colors section.

Website Design and Development:

The website was designed to be visually appealing and informative, with clear calls to action and an easy-to-use calculator for potential customers to get an estimate of their solar energy needs. The website also included helpful content about solar energy and home improvement services provided by 4ProEnergy, aimed at educating and engaging visitors.

SEO Services:

To address the challenge of improving the website’s visibility on Google, our team implemented a comprehensive SEO strategy. This involved optimizing the website’s content, meta tags, and technical elements to improve its search engine rankings. We also worked on managing 4ProEnergy’s Google Business Profile, responding to reviews, and publishing fresh and relevant content regularly to increase their online presence and credibility.

Results

The new logo helped 4ProEnergy to establish its brand identity in the industry. It also helped them to gain credibility and trust among potential customers. The new website helped to increase website traffic and generate leads. 4ProEnergy saw a 500% increase in leads from the website forms.

Additionally, we increased the number of reviews by more than 120%, and their average rating went from 3.8 to 4.8 out of 5 within just a couple months. The improved online reputation, increased website leads, and enhanced branding have positioned 4ProEnergy as a leading solar company in the Orlando area, driving business growth and success.

Screenshot of 4ProEnergy's website analytics showing an increase in website traffic, reviews, and average review rating.

What They Had To Say

Check out what 4ProEnergy had to say about our work:

Working closely with Kimberly has been such a pleasure. Wonderful customer service and excellent resource for website management needs. In a service based industry, being taken care of with top notch service is always appreciated and that’s exactly what we receive when working with Boost Web Studio.

Along with other services Boost Web Studio offers, they also work greatly with managing our Google Business Profile, where we generate over 80% of our customers from. Overall Kimberly is very intelligent, accommodating, and proficient in what she does. I look forward to continuing to work together in the future with our current company and possibly future ones to come!

Lucero Primera

Marketing Director at 4ProEnergy

Conclusion

With our strategic approach to branding, website design, SEO, and online reputation management, we were able to help 4ProEnergy overcome its challenges and achieve tangible results. If you’re looking to enhance your brand, improve your online presence, and generate more leads for your solar business, contact us now to request a free consultation and see how we can help you achieve your goals.

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Kimberly Ortiz

About the Author

Kimberly Ortiz

Kim started her design journey in 2013 as a freelance graphic designer. She continued expanding her skills and started focusing on web design and development. Over the years, she has worked with hundreds of small businesses and nonprofit organizations all over the country. She is passionate about creating designs that are not only visually stunning but also efficient and accessible.

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