Charles Moon Plumbing Services, a newly established plumbing company in Maryland, approached us with the challenge of creating an online presence and generating local customer leads in a specific area. With no logo or website, they needed help in building their brand identity and establishing an online presence to attract potential customers. Our approach involved creating a distinct logo, designing and building a website, and implementing search engine optimization (SEO) strategies to boost their online visibility and revenue.

The Problems

Charles Moon Plumbing Services faced three main challenges when they approached us. Firstly, they did not have a logo, which impacted their brand identity and recognition. Secondly, they lacked a website, which limited their online presence and customer reach. Finally, they needed to target local customers in a specific area to generate leads and grow their business.

Our Approach

To solve the client’s challenges, we adopted a comprehensive approach that involved creating a logo, designing and building a website, and implementing SEO strategies.

Logo Design: 

We created a unique and eye-catching logo that reflected the professionalism and expertise of Charles Moon Plumbing Services. The logo incorporated elements that made them stand out from their competitors with similar names, and ensured consistency in their brand identity.

Charles Moon Plumbing's logo and brand guidelines document showing the colors section.

Website Design and Development: 

We designed and built a responsive website that showcased their services and expertise. The website featured clear calls-to-action (CTAs) to encourage visitors to get in touch for services. We used high-quality images of their work to showcase their skills and build trust with potential customers. The website was also optimized for fast loading and mobile-friendliness to provide a seamless user experience.

SEO Strategies:

We implemented SEO strategies, such as on-page optimization and technical SEO to improve its visibility in search results and increase organic traffic. We also created and optimized their Google Business Profile to improve their local search presence. To generate traffic and leads quickly, we ran targeted Google Ads campaigns. This helped Charles Moon Plumbing Services to reach potential customers in their target area and increase their visibility online.

Screenshot of Charles Moon Plumbing Services website analytics showing an increase in website traffic, calls via Google Maps, and website visits via Google.


The results of our work were outstanding for Charles Moon Plumbing Services. Within just the first 6 months of their website launch, they received over $12,000 worth of revenue from leads generated through their website. The website traffic skyrocketed, and they are consistently receiving leads from their website and Google. 

The logo we created helped them establish a strong brand identity, and their website became a powerful tool for attracting customers and generating revenue. The SEO strategies we implemented helped their website rank well in search results, resulting in increased organic traffic and improved online visibility.

Our work not only helped them boost their online visibility but also enhanced their brand identity and positioned them as a reliable and professional plumbing company in Maryland.

What They Had To Say

Check out what Charles Moon Plumbing Services had to say about our work:

Working closely with Kimberly has been such a pleasure. Wonderful customer service and excellent resource for website management needs. In a service based industry, being taken care of with top notch service is always appreciated and that’s exactly what we receive when working with Boost Web Studio.

Along with other services Boost Web Studio offers, they also work greatly with managing our Google Business Profile, where we generate over 80% of our customers from. Overall Kimberly is very intelligent, accommodating, and proficient in what she does. I look forward to continuing to work together in the future with our current company and possibly future ones to come!

Tiffany X Wright

Public Relations Specialist at Charles Moon Plumbing Services


With our comprehensive approach involving logo design, website design, and SEO strategies, we were able to help Charles Moon Plumbing overcome its challenges and establish a strong online presence. If you’re looking to boost your online presence and drive business success, request a free consultation with us today, and let us help you achieve your goals!

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Kimberly Ortiz

About the Author

Kimberly Ortiz

Kim started her design journey in 2013 as a freelance graphic designer. She continued expanding her skills and started focusing on web design and development. Over the years, she has worked with hundreds of small businesses and nonprofit organizations all over the country. She is passionate about creating designs that are not only visually stunning but also efficient and accessible.

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