Whether you just started a brand new business or you have been at it for a while now, I’m sure you’re looking for ways to get more eyes on your business. We all know that the more online traffic we get, the more chances that our revenue will increase. What if I told you that there’s a FREE way to get this done for your business? It’s as simple as registering your business with a Google Business Profile.

What is a Google Business Profile?

Google Business Profile is a free tool that lets you manage how your local business appears across Google products, like Maps and Search. If you run a business that serves customers at a particular location, or you serve customers within a designated service area, a Google Business Profile can help people find you.

Did you know? Verified businesses on Google are twice as likely to be considered reputable by users. (Source: Google)

The best part is that it’s completely free. Claiming your business listing only takes a few minutes and doesn’t require you to be tech-savvy or a rocket scientist. Just go to business.google.com to get started.

How can I register my business with Google Business Profile?

I’ve put together an easy step-by-step guide to register your business with Google Business Profile. Here’s how you can do it!

  1. On your computer, go to business.google.com
  2. Sign in to your Google Account, or create one. Then, click Next.
  3. Enter your business address. Then, click Next.
  4. If your business doesn’t have a physical location but operates within a service area, you can list the area instead.
  5. Choose how your business will display on Google Maps. If you serve customers at your business address:
  6. Enter your business address.
  7. Click Next. If you also serve customers outside your business address, you’ll have the option to list your service areas as well.If you don’t serve customers at your business address:
  8. Enter your business address.
  9. At the bottom, click I deliver goods and services to my customers and then Next.
  10. List your service areas, then click Next.
  11. Search for and select a business category. Then, click Next.
  12. Enter a phone number, then click Finish.
  13. Select a verification option. Make sure all of your information is correct before requesting verification. If everything looks good, go ahead and click on Verify.
  14. Follow the instructions on your screen to get your verification completed.

And that’s it! You’ve successfully registered your business with Google Business Profile. Don’t forget to optimize and keep your business listing up-to-date.

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About the Author

Kimberly Ortiz

Kim started her design journey in 2013 as a freelance graphic designer. She continued expanding her skills and started focusing on web design and development. Over the years, she has worked with hundreds of small businesses and nonprofit organizations all over the country. When she’s not working, she enjoys sipping on a margarita by the pool or beach.